If you’re a fan of jewellery, look no further! DiAi Designs Created by two best friends Disha Shah and Aishwarya Acharya, DiAi Designs is known for their modern, delicate and evocative designs, all ethically made. With a focus on creating everyday jewellery that sparks joy, the dainty yet impactful designs have become cult favourites among Read More
With the onset of the festive season, it’s time to pull out your treasured jewellery box and make some up-to-minute additions. We know that no trove is complete without your classic trinkets like jhumkis, chandbaalis, maang tikkas and so on. The box might be brimming with these staples but you’re often out of ornate pieces Read More
The superlative craftsmanship, artistic brilliance and the timeless affinity of classic ethnic wear are second to none. With the fashion views continuously evolving season after season, the rich roots of our traditional wardrobe staples are a mainstay which you can put your trust in no matter what the trend charts dictate. Here are five shortlisted Read More
Some movies hit close to home! There’s a lot you can learn about life from movies. We are obviously obsessed with everything fashion and style. From Breakfast At Tiffany’s to The Devil Wears Prada, movies have given us some of the greatest inspirations, life lessons and style rules. We’ve taken fashion lessons from Miranda Priestly, Read More
We are halfway through the year, fashion trends have been refreshed, our closets deserve a fresh look too. In this digital age, where trends come and go in a blink of an eye, it’s challenging to be glued to our iPhones and always have the latest fashion. We’ve rounded up six emerging fashion trends that Read More
With Raksha Bandhan approaching us, it’s time for us to rekindle the affection and bond that we share with our siblings. As every festival in India is about togetherness, not a single celebratory occasion is complete without delightful family gatherings. Siblings and cousins meet, bond over their childhood memories, revel in each other’s company as Read More
White kurtas have had a legacy of their own. Defining elegance with innate divinity, the classic white kurta makes a solid case of an ethereal ethnic statement. Trust us, ethnic white overalls are anything but vanilla; in fact, dressier than ever! While its versatility factor is being manifested for various pret wears collections to make Read More
Everyone loves shopping- Let’s face it! The joy of getting a wardrobe refresh or buying a gorgeous outfit for a special function is incomparable. In our busy Millennial lives though, oftentimes we do not get the time spend hours of our day perusing stores, and Online shopping comes to our rescue. Pernia’s Pop-Up Shop has Read More
There have been many debates about the link between art and fashion- the similarities, boundaries and where the lines meet. Connoisseurs of luxury fashion believe that fashion is nothing but art that is wearable. Fundamentally synonymous with each other, the amalgamation of art and fashion is unquestionably an emphatic idea. Fashion designers have looked to Read More
Your wardrobe is beaming with possibilities that you might fail to notice amidst dilemma filled wardrobe woes. It’s time to bring your left brain into play and get creative whenever you’re at your sixes and sevens. Case in point- Nothing beats the power-packed glamour of a well-paired look. Whether you’re a natural at acing conceptually Read More
If you are a bride to be, we know you’ve already gone through the pain of visiting 49,256,67 websites and reading 38,836 articles just to find the perfect bridal outfits. Now that you’re sorted with that, we don’t want you to stress over your trousseau. Your trousseau needs to be a mix of fancy ensembles Read More
From social media presence to a globally-savvy living, we millennials have mastered and adapted every newly introduced thing in our realm. Being a generation of well travelled and independent women, our style beliefs as millennials are often associated with trends that are dictated on the runway. As we draw close to the most-coveted time of Read More
Luxury- a daunting, often misunderstood term! It’s simple yet complex. Many years ago, luxury meant expensive and unattainable to the general crowd. The dream factor hasn’t changed but throughout the years the meaning of luxury has definitely shifted. Let’s discover what luxury fashion is and what it means in today’s world. Luxury fashion is what Read More
With a progressive inclination towards slow fashion, making optimum use of the wardrobe and cleverly investing is a practice that sartorially-enlightened women are consciously embracing. The occasion wear ensembles primarily amount to a stouter amount of your wardrobe investment. You might be happy about hauling all your favourite Indian designer wear at marked down prices Read More
Things have been changing and we’ve got some amazing new launches to look forward to. You might have heard that Pernia’s Pop-Up Shop recently launched a Home and Living Section. Our home is the most important and sacred space, and truly is a reflection of our soul! Decor can really make a difference in our Read More
