Hyderabad, the city of Nizams, stands as a living exemplification of India’s rich cultural legacy, where every celebration, be it Eid or Diwali, the joyous occasion is enjoyed to the fullest, and with fashion being an integral part of the festivities, these renowned multi-designer stores offer a well-curated list of traditional and modern creations. As the celebratory season draws near, it’s time for you to leave an impression. If you are wondering where to shop in the city of pearls, our guide to five must-visit multi-designer stores is all you need.
Pernia’s Pop-Up Studio
Nestled in Hyderabad’s Banjara Hills, Pernia’s Pop-Up Studio is one of the largest multi-designer stores in India, offering a curated collection of luxury fashion. From timeless kurtas to well-tailored bandhgalas, from iconic sarees to glam-infused dresses, the store provides the ultimate celebratory wardrobe solutions. With an impressive collection from designers like Amit Aggarwal, Masaba, Aneesh Agarwaal, Dolly J, Mahima Mahajan, Jayesh and Kaajal Shah, Sarab Khanijou, Vanshik, Qbik, and other well-known labels, the store’s in-house stylist brings in their expert insight to help you curate your festive wardrobe.
Location: Aan Global, Banjara Hills
Ogaan
From well-known brands like Anamika Khanna, Arjan Dugal, Kunal Rawal, Masaba, and Torani to emerging labels like Countrymade, Mishru, Devnaagri, Gopi Vaid, and Twenty Nine India, Ogaan houses a diverse range of designers catering to the fashion-conscious generation. Their offerings extend beyond an excellent lineup of styles, featuring numerous accessory brands with options like neckpieces, earrings, bangles and other menswear essentials like brooches, pocket squares, belts, and shawls. Drop by their store to explore the selections that exude opulence and sophistication, brought together under one roof.
Location: Banjara Hills
Aza Fashions
In addition to Mumbai and Delhi, Aza Fashions is also situated in the posh locale of Hyderabad. Whether you’re attending wedding rituals or celebrating a festive occasion, Aza Fashions has covered you with the most sought-after masterpieces that perfectly align with the season. From labels like Arpita Metha, Bhawna Rao, Falguni Shane Peacock, and Rahul Mishra to Rohit Gandhi + Rahul Khanna, Punit Arora, DiyaRajvvir, and Varun Bahl, their exquisite collection caters to men and women who value individuality and style in every setting.
Location: Banjara Hills
Ensemble India
Over the last three decades, Ensemble India has been a trendsetter in the luxury fashion landscape. Like its brand, it hosts trailblazing pieces from iconic labels like Tarun Tahiliani, Sabyasachi, Anamika Khanna, Divyam Mehta, Mrunalini Rao, and more. With a carefully curated lineup and outfit customisations, Ensemble India ensures every customer can find their perfect ensemble for every celebratory moment, from traditional functions to wedding festivities.
Location: Banjara Hills
Elahe
Elahe has been the go-to multi-designer store in the city, with over 25 years of legacy in luxury fashion. From A-list labels to emerging brands, Elahe houses a wide range of designers, including Sabyasachi, Anamika Khanna, Raw Mango, Rahul Mishra, Amit Aggarwal, Abraham & Thakore, Pero, Chola, Lovebirds, Stoffa and more. They have a fabulous lineup of meticulously crafted pieces for every woman who desires to steal the spotlight with her impeccable fashion sense.
Location: Banjara Hills
Be it any occasion, Hyderabad’s fashion scene is impeccably equipped for everyone inclined towards premium fashion that celebrates heritage yet seamlessly aligns with contemporary times.