In an exclusive conversation with First Look, Govind Chowdhri, the dynamic force behind the burgeoning fashion label Sureena Chowdhri, shares his inspiring journey from the corridors of corporate law to the heart of the fashion industry. Read along to dive into the origins of their label, the philosophy guiding their creative process, and a sneak Read More
Since debuting her eponymous label in 2014, Ridhima Bhasin has established a unique presence captivating fashion enthusiasts with her exquisite creations. In an exclusive interview with First Look, Ridhima Bhasin delves into her design journey, the inspirations fueling her work, the philosophy underpinning her brand, and some great advice on curating a perfect festive wardrobe! Read More
Drawing inspiration from the traditional opulence and gentle evocations of a bygone era, Sheetal Batra’s timeless pieces celebrate the charm of India’s exquisite heritage while seamlessly blending culture and luxury. Anchored in soulful motifs and detailed embroideries, the eponymous label’s handcrafted designs spotlight the country’s eclectic culture through intricate elements. FL: With over 20 years Read More
Using intricate embroideries on new-age silhouettes, Ritika Mirchandani has created a niche for her aesthetic in today’s occasion wear market, winning the hearts of women who want to stick to tradition while breaking norms. In a candid conversation, we discovered where it all started for the young designer. FL: Twelve years after your eponymous label Read More
As the morning rays iridescently light up the entire house and the aroma of incense sticks fill the air, the fervour of Diwali comes to life. Amongst the many varied festivities of India, Diwali is the most widely celebrated one. Revered as the festival of lights, it is not just an auspicious occasion celebrating various Read More
Dive into festive looks from the past as we steer the wheel back to the most fashionable vintage eras. As you turn the pages, discover high-on-glam looks that framed the tapestry of changing Indian fashion. The Golden Era: 1950s Sharp, modest, and formal – the decade right after India’s independence was a time characterised by Read More
Diving into the delicate world of Designer Shantanu Goenka as he decodes the dynamics of his couture label that leverages the rich artisanal talent of Bengal. An alumnus of National Institute of Fashion Technology (NIFT) Kolkata’s inaugural batch and with an award for the most creative designer, he started his eponymous label specialising in haute Read More
Unveiling the brand’s latest campaign shot in Israel and marking a creative Indo-Israel collaboration like no other, Sahil Kochhar says that the new age of Indian couture is here. A freshly brewed romantic couture saga, the Sahil Kochhar atelier is a testament to past glory and nostalgia, multi-faceted art and craft traditions of India and Read More
Embrace colours and the spirit of celebrations as Hope rewrites the fashion book this new year. Designer Anand Bhushan decodes the perfect summer look as he tells us how the relaxed look of the pandemic is making way for a more structured look, a nod to lives and wardrobes being reorganised. The award- winning Delhi-based Read More
Pernia’s Pop-Up Studio unveiled its biggest shopping destination at the iconic address of Indian Handicrafts Emporium. We reminisce how the winter evening dressed up in hues of couture to welcome New Delhi’s glitterati and the eternal muse of fashion and Bollywood actor, Madhuri Dixit, at the brand-new 50,000 sq ft experience centre. In the midst Read More
Relive the glory of the royal mansions in these incredible palaces, each housing stories and sentiments aplenty. Experience the diversity in culture as you revel in the making of Instagram reels. Voyagers, traders and chroniclers have been precious gatekeepers of enchanting tales steeped in the grandeur and the opulence of India’s glorious courts since time Read More
Straddling the screens of Tamil, Telugu and Hindi films, Tamannaah Bhatia, popularly known as Tamannaah, is a trailblazer of Indian cinema. Here, unlocking her vibrant aura on a radiant day for the First Look cover, the pan-Indian star talks about rooting for defiant characters as she plays the rebel in red-hot looks at the historical Read More
The world of Narayan Jewellers is filled with wonders of ruby red and emerald green, layered necklaces, chokers, jhumkas, and more. Step inside to experience the rare brilliance. Ketan Chokshi, jewellery designer and MD, Narayan Jewellers, shares sparkling wisdom on what constitutes the novelty of demand in a post-pandemic world, how a new generation of Read More
Designers Vicky Suri, Pooja Syal and Vinayak Suri – the Linen Bloom trio – decode the brand’s luxury prêt language. Read on to discover the spiritual and fun avatars of the forces behind Linen Bloom, leveraging pure linen for wondrous wardrobes. (Edited excerpts) FL: A milestone which has proved to be a game changer for Read More
As Ekaya Banaras clocks in a decade in the handwoven couture trail of India and beyond, Palak Shah unearths some gems from her priceless brand book. Meet Palak Shah, the new-age disruptor who took over the challenge of giving a new voice and identity to an already well-established family textile business. The result? Ten years Read More