An update on the six-yard innovations that are ruling the popularity charts this season, redefining the sari sentiment for millennials and Gen Z. Every desi fashion enthusiast owns a massive collection of saris. Saris continue to remain a wardrobe staple that has witnessed an evolution of styles and silhouettes and, of course, a shift in Read More
Sparkling with edgy details, Falguni Shane Peacock creations continue to push the bar while keeping traditions alive for the Indian consumer. The global luxury market is witnessing the return of the luxury consumer-marked by a type of splurge or revenge shopping. Experts say that these consumers are driven by the urge to make up for Read More
Facilitating fluidity, ease and movement, Punit Balana’s creations are as much a rage with Bollywood celebs as with a new generation of women who love to vibe with tradition and freedom of expression. If clothes are an expression of one’s personality, then Punit Balana’s creations are an expression in creativity and culture, heritage and happiness. Read More
The multifaceted Natasha Poonawalla impeccably personifies the quote, “More is more, less is a bore.” While browsing through her over-the-top Instagram feed, one can’t help but feel like they’re flipping through the covers of an editorial magazine. Her visionary knack and pulse for understanding fashion keep her ahead of the game. For someone who embodies Read More
Aditi Rao Hydari needs no introduction when it comes to her roster of regal Indian wear. The actor’s affinity towards ethnic glam never fails to serve a lesson in effortless elegance. Hydari’s scene-stealing sartorial choices are bound to tingle inspiration for celebratory occasions. From heritage-infused anarkalis to scene-stealing shararas, Aditi’s looks are all about classic Read More
Lipsticks are an indispensable part of a woman’s make-up vault, transforming her look with a single swipe of highly pigmented shade. Here’s a hand-picked list of lip colours that are worth a place in your festive caddy! The festive season is just around the corner, and we can’t help but think about the celebrations and Read More
Invest in the ultimate luxe life with fashion’s perennial favourite ‘It’ bags that have stood the test of time, and how! It is rather fascinating and enthralling how a commodity invented for purely utilitarian purposes went on to become luxury fashion’s most valued asset. Today, luxury bags from esteemed global brands yield a whopping resale Read More
Delving into India’s multifaceted history of jewellery making witha one-of-a-kind museum in the Pink City. Decades after India’s liberation from British rule, the search for the scattered pieces lost under colonialism still seems inexhaustible. Today, a grand indo-Islamic structure – the Museum of Meenakari Heritage (MoMH) – in the heart of Jaipur celebrates the legacy Read More
One of India’s most prestigious fashion exhibits, India Couture Week by FDCI, kicked off on July 24. Over the next eight days, fourteen top labels will showcase their newest collections, which genuinely exemplify Indian artistry to the tee. These ateliers are ready to show their expertise through their avant-grande silhouettes, which celebrate the country’s rich Read More
With a design vocabulary consisting of Gota Patti, Dori embroidery, and block-printing, Devnaagri’s designs weave a story of tradition, heritage, and craftsmanship. Infusing their artful designs with time-honoured techniques and silhouettes, the label’s creations spotlight India’s rich artisanal culture. Keep reading as the duo, Priyanka Jain and Kavita Jain, dive deeper into their design philosophy, Read More
As the creative director of his eponymous menswear label and his late mother’s label, Simar Dugal – Arjan skillfully balances the rich heritage of the legacy brand with an edgy appeal. In this exclusive interview, he takes us through his journey, the unique challenges of leading two distinct brands, and his relentless pursuit of creating Read More
Known for his fine craftsmanship and innovative designs, Dhruv Vaish’s sartorial excellence speaks volumes about his love for experimenting and upholding traditional elements. Join us for a conversation with the design maven, navigating through his thoughts on creativity, styling, and inspiration. FL: What brought you into the world of fashion? Take us to where it Read More
In an exclusive conversation with First Look, Govind Chowdhri, the dynamic force behind the burgeoning fashion label Sureena Chowdhri, shares his inspiring journey from the corridors of corporate law to the heart of the fashion industry. Read along to dive into the origins of their label, the philosophy guiding their creative process, and a sneak Read More
Throughout the years, Indian fashion has transcended borders and made a significant impact on the global fashion scene. Being a diverse country brimming with varied cultures, it comes as no surprise that the demand for Indian wear has invariably been high in the UK. With the new generation embracing culturally-rooted silhouettes for special celebrations, the Read More
On her very first visit to India for the Ambani-Merchant wedding, Kim Kardashian stole the show in modern renditions of traditional celebratory attire. The model and entrepreneur embraced Indian wear in all its glory while incorporating her unique sense of style. The lavish weekend-long affair saw Kardashian dressed in breathtaking creations from sought-after Indian couturiers, Read More