Hyderabad-based design house Aisha Rao has firmly established itself as a celebrated name in the Indian fashion landscape. At the helm is Aisha Rao, a creative force whose journey is as eclectic as her designs. A law graduate from the prestigious NUJS in Kolkata, Aisha’s path took a dramatic turn when she decided to pursue Read More
Author: Lakshyaa Pachauri
The World of Rianta’s
Founded in 2016 by the visionary designer Rianta Chakraborty, RIANTA’s was born out of a daring leap of faith and a deep passion to redefine bridal elegance with a focus on soft hues, delicate craftsmanship, and a celebration of individuality. In this exclusive interview, Rianta Chakraborty takes us through her inspiring journey, the challenges she Read More
Law to Luxe: Sureena Chowdhri’s Couture Story
In an exclusive conversation with First Look, Govind Chowdhri, the dynamic force behind the burgeoning fashion label Sureena Chowdhri, shares his inspiring journey from the corridors of corporate law to the heart of the fashion industry. Read along to dive into the origins of their label, the philosophy guiding their creative process, and a sneak Read More
The Art of Fusion with Ridhima Bhasin
Since debuting her eponymous label in 2014, Ridhima Bhasin has established a unique presence captivating fashion enthusiasts with her exquisite creations. In an exclusive interview with First Look, Ridhima Bhasin delves into her design journey, the inspirations fueling her work, the philosophy underpinning her brand, and some great advice on curating a perfect festive wardrobe! Read More
A Parisian Edition for VOGUE World 2024!
On June 23, Paris hosted the third edition of the Vogue World, themed around the French history of fashion and sports. Here’s everything you need to know about VOGUE World: Paris! The Place Vendôme, which sits in the first arrondissement of Paris, France, is one of the most beautiful neoclassical squares in the city. It Read More
The Resurgence of Traditional Indian Textiles
In the diverse cultural canvas of India, textiles stand out as a vibrant thread that weaves together tradition, artistry, and history. From the shimmering silks of Varansi to the intricate weaves of Kanchipuram, India’s age-old textiles have long been celebrated for their exquisite craftsmanship and timeless character. In fashion, trends ebb and flow like the Read More
Tradition to Technology: Kiran Uttam Ghosh
Kiran Uttam Ghosh (KUG) is more than a label; it embodies a narrative of passion, creativity, and innovation that took root early in the life of its founder and designer, Kiran. As the prêt wear segment undergoes transformation, we invite you to delve into a brief conversation with the creative force behind KUG. Discover Kiran’s Read More
URI by Mrunalini Rao: From Hyderabad to the World
Uncover the blend of courage, consciousness, and craftsmanship that defines Mrunalini Rao’s unique approach to fashion. Mrunalini Rao, an eponymous couture label from Hyderabad, embodies courage and confidence through dramatic silhouettes and fluid fabrics. With a commitment to conscious, timeless, and handcrafted designs, the label aims to give back. Join us for a chat with Read More
A Celebration of Sultry Summer Prêt
The summer aesthetic remains a perennial favourite, celebrated for its vibrant colours, free-spirited vibe, and eclectic mix of patterns. It has captivated fashion enthusiasts globally, leaving its mark on runways, streets, and social media. As the mercury rises, India’s fashion world comes alive with vibrant colours and a melange of patterns and textures, celebrating the Read More